Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Log in to iCloud to access your photos, mail, notes, documents and more. Sign in with your Apple Account or create a new account to start using Apple services.

Under his leadership, Apple returned to profitability by introducing the iMac, iPod, iPhone, and iPad devices; creating the iTunes Store; launching the "Think different" advertising campaign; and …

Multiple rumors have suggested Apple is testing a deep red finish for the iPhone 18 Pro models, and the color is expected to be the special color that Apple chooses in 2026, similar to Cosmic...

3 days ago · From the next iPhone to new Macs, here are all the Apple products rumored to arrive in 2026.

Accessories iPhone Accessories iPad Accessories Apple Watch Accessories AirPods Accessories Mac Accessories Apple TV Accessories

Welcome to the official Apple YouTube channel. Here you’ll find news about product launches, tutorials, and other great content.

4 days ago · Epic Games is asking the U.S. Supreme Court to reject Apple’s latest attempt to challenge two rulings in its long-running legal fight over off-App-Store purchases.

May 12, 2026 · See the latest on Apple. From breaking news to in-depth reporting, Bloomberg tracks the full story in real time.

Rent or buy movies, download your favorite TV shows, and more. iTunes is also home to Apple Music, where you can listen to millions of songs and your entire music library - ad-free with zero commercials.